Soona Review: A New Era in Product Photography

In an era where visual content is the king, businesses are increasingly focusing on perfecting their product photography to entice customers and enhance their brand image. This has led to the rise of innovative solutions such as soona, a promising product photography platform. This blog post offers a comprehensive soona review, aiming to guide you through its pros and cons, pricing, and competitive landscape.
8/10 (Expert Score)
Product is rated as #1 in category Photography Platform Reviews

Welcome to a new era in product photography with Soona! Say goodbye to the traditional and often expensive methods and hello to a modern, convenient and affordable solution. It is a revolutionary platform that offers high-quality product photography services at a fraction of the cost, making it accessible to businesses of all sizes. With their state-of-the-art studios and experienced team, platform has transformed the way products are captured and presented to the world. In this Soona review, we will take a closer look at this game-changing platform and share our thoughts and opinions on how it can benefit your business.

What is Product Photography Platform?

Order best product photos

A product photography platform is an innovative tool that businesses utilize to enhance their product images for marketing purposes. In the digital age, we’re living in, these platforms have emerged as a necessity, given the significant role that visual content plays in influencing consumer decisions.

These platforms are essentially designed to streamline the process, making it more accessible and efficient for businesses. This includes every step from arranging a professional shoot, editing the images to suit various online platforms, and finally, delivering high-quality product photos ready for marketing. 

Product photography platforms offer businesses a one-stop solution for all their needs. They come equipped with features such as scheduling shoots, hiring professional photographers, accessing advanced editing tools, and even integrating with e-commerce platforms for seamless operation. 

The ultimate goal of these platforms is to provide stunning and engaging product images that can captivate the audience, build brand credibility, and drive sales. They cater to businesses of all sizes and types, from small startups to large corporations, offering tailored solutions based on specific needs.

In essence, a product photography platform is a game-changer in the world of digital marketing, making it easier for businesses to showcase their products in the best light, quite literally. As the saying goes, “A picture is worth a thousand words,” and with a reliable product photography platform, businesses can ensure those words convey their product’s value compellingly and persuasively. 

As we move further into our Soona review, we’ll delve into how this particular platform stands out in the landscape and whether it’s the right fit for your business.

Check alternatives here: Photography Platform Reviews.

What is Soona?

Software overview

Stepping into the world of product photography platforms, it is a platform that is raising the bar for quality and accessibility. Born out of a desire to democratize the process, Soona aims to make professional-grade work accessible to businesses of all sizes. 

Solution was founded by Liz Giorgi and Hayley Anderson in 2019, who, with their shared passion for the transformative power of visual content, sought to bring an innovative solution to the table. A solution that eliminates the high costs, time-consuming process, and complex logistics traditionally associated with product photography. 

soona review product phorography platform

It operates on an online platform, which businesses can access from anywhere in the world. This is a considerable advantage in today’s remote-working culture where geographical boundaries are increasingly blurred. This also allows to cater to a broader range of businesses, regardless of their location or size.

The platform works by connecting businesses with professionals who can capture high-quality product images. The process begins when a business uploads their product to platform. The platform then takes care of the rest, from arranging a shoot, to editing, and finally delivering the finished images ready for use.

Platform is user-friendly and intuitive, designed with a simple and clean interface that makes navigation a breeze. Businesses can easily schedule their shoots, select their desired contractors, and even communicate their specific requirements or preferences for the shoot.

In terms of quality, tool promises high-resolution, professionally edited images that are ready to use across various online platforms, whether it’s for an e-commerce website, social media, or email marketing. They also provide businesses with the flexibility to choose from different formats, including static images, cinemagraphs, and videos, to best suit their marketing needs.

One of the standout features of Soona is their fast turnaround time. Businesses can expect to receive their final images within 24 hours after the shoot. This is a game-changer in the product photography world, where the typical turnaround time can be weeks or even months.

Commitment to transparency is also commendable. The platform provides a real-time view of the shoot, allowing businesses to watch their products being photographed and even provide real-time feedback or suggestions. This interactive and collaborative process ensures that businesses have complete control over the final outcome, resulting in product images that truly reflect their brand and resonate with their audience.

Soona also takes pride in its sustainable practices. They have a “zero waste” policy and work towards minimizing their environmental impact by reducing waste, recycling materials, and promoting sustainable choices.

In essence, it is a comprehensive product photography platform that offers businesses a fast, affordable, and high-quality solution to their needs. Its innovative approach is transforming the landscape, setting a new benchmark for what businesses can expect from a product photography platform. As we delve deeper into our Soona review, we will examine its offerings more closely, evaluating its performance against its competitors, its pricing, and whether it is a worthy investment for businesses.

Soona review and opinions

What do we think?

As we delve into our review, let’s first acknowledge that each business has its unique needs and requirements when it comes to product photography. With that in mind, we will look at features, service quality, and overall user experience to provide a comprehensive review. 

Soona approach to product photography is refreshingly innovative. By offering a platform that streamlines the entire process, they effectively remove the traditional barriers associated with professional product photography, such as high costs, complex logistics, and prolonged waiting times.

The platform itself is user-friendly and intuitive, with a clean and straightforward design that makes it easy for businesses to navigate. The scheduling system is efficient, and the option to choose from an array of professional contractors is a definite plus. The communication system on the platform allows for clear conveyance of specific requirements or preferences for the shoot, ensuring that businesses can realize their exact vision for their product images.

The real-time view of the shoot is another standout feature, offering businesses an immersive and interactive experience. The ability to provide real-time feedback ensures that businesses have total control over the final output, enhancing the chances of obtaining images that resonate with their brand and audience.

In terms of the final product, Soona delivers high-resolution, professionally edited images that are ready to use across various digital platforms. The quick turnaround time of 24 hours is indeed impressive and can be a significant advantage for businesses operating in the fast-paced digital market.

Commitment to sustainability is also noteworthy. Their zero-waste policy and efforts to minimize their environmental impact align with the growing emphasis on sustainable business practices.

However, like any platform, this one is not without its challenges. Some users have reported that the quality can vary depending from the ones making them, suggesting a lack of consistency. While the platform does provide an option to choose contractors, for a first-time user, it can be a daunting task to select without any prior experience or knowledge about their work. This is something that it could potentially improve upon by offering a more comprehensive overview of each style and past work.

While Soona’s pricing is more affordable compared to traditional professional services, some small businesses may still find it relatively high. Therefore, it is essential for businesses to weigh the potential return on investment when considering picking this solution.

Finally, customer support is a vital aspect of any service, and it seems to excel in this area. Many users have praised their responsive and helpful customer service, which is always a good sign.

soona features pros cons

Soona pros and cons

Is this product photography worth it?

In the world of product photography platforms, tool has clearly carved out a niche for itself. However, as with any platform, it’s not without its advantages and disadvantages. Let’s unpack these to give you a balanced perspective.

Starting with the pros, strength lies in its user-friendly, intuitive platform. The navigation is smooth, and the ability to schedule shoots, select photographers, and specify shoot requirements makes for a hassle-free experience. For businesses eager to get high-quality product images with minimum fuss, Soona hits the mark.

Another standout advantage of it is the real-time view of the shoot. This feature is a significant game-changer in the space. The ability for businesses to observe their products being shoot in real-time and offer immediate feedback enhances control over the final product, leading to images that authentically reflect the brand.

The quick turnaround time that Soona offers is nothing short of impressive. Businesses can expect to receive their final images within 24 hours after the shoot. This is an immense benefit in today’s fast-paced digital market where time is of the essence.

Commitment to sustainability is a big plus. With increasing global emphasis on environmentally friendly practices, zero-waste policy and conscious efforts to minimize their environmental impact are likely to appeal to businesses who share similar values.

On the flip side, there are a few aspects where Soona could potentially improve. One of the challenges some users have reported is the variability in quality depending on the photographer. Though it offers the option to choose photographers, it can be daunting for first-time users to make a selection without comprehensive insight into the style and past work.

While pricing is more affordable compared to traditional professional services, it might still appear high for some small businesses or startups. Therefore, businesses will need to consider their budget constraints and the potential return on investment before opting for services.

The final word? As with any business decision, it’s about weighing up the pros and cons to see if Soona is the right fit for your business’s product photography needs.

Soona pricing

Plans and options

When it comes to pricing, soona has adopted a straightforward and transparent approach. They believe in making professional-grade product photography accessible to all businesses, irrespective of their size or budget. This commitment reflects in their pricing strategy. 

soona price pricing plans

Soona offers two main pricing tiers, the “casual” and the “pro”. The “casual” package is pay-as-you-go, charging $39 per photo. It’s a flexible plan designed to cater to businesses with occasional needs. It provides a cost-effective solution for those seeking professional-quality photos without the need for a long-term commitment. 

For businesses with more consistent needs, platform offers the “pro” package at $149 per month. This subscription plan provides more value as it includes three photos per month and offers additional features such as priority scheduling and rush delivery. Plus, any additional ones beyond the three included in the package are discounted to $29 each. This makes it an excellent choice for businesses that frequently update their product catalog and need a steady flow of high-quality images.

One thing to note is that the prices mentioned above are for static photos only. If you want to leverage Soona’s other offerings like cinemagraphs or video content, those come at an additional cost. 

Regardless of the package you choose, tool ensures that there are no hidden costs. The price you see is what you get, covering everything from the shoot to professional editing and final delivery of the images. This level of transparency is refreshing and helps businesses to budget effectively without worrying about unexpected expenses cropping up later on.

Remember, investing in high-quality product photography is an investment in your brand’s image and reputation. While prices might seem higher than DIY solutions, the professionalism, speed, and quality they offer can significantly enhance your brand’s visual appeal and credibility. However, it’s essential for each business to consider their specific needs, budget, and the potential return on investment when deciding whether Soona is the right choice for them.

Soona alternatives and competitors

What instead of

In the dynamic realm of product photography platforms, while Soona has been making significant strides, it’s not the only player in the field. Several other platforms offer similar services, some with their unique features and pricing structures. It’s essential to understand the competitive landscape to make an informed choice that best suits your business’s needs. So, let’s explore some alternatives in the world of product photography.

One competitor worth noting is Pixc. Pixc offers an array of services similar, including professional photo editing. Their services are quite flexible, as they offer both pay-as-you-go and subscription options. Pixc shines in its swift turnaround time, promising edited images within 24 hours. They also provide a free trial for businesses to test out their services, which can be an appealing feature for many businesses. However Pixc doesn’t offer a platform for scheduling shoots with professionals.

Snap36 is another competitor in the space. Their unique selling point is their focus on 360-degree product photography. This specialized service can provide your product photos with an immersive, interactive quality that’s rare to find in other platforms. However, their services can be quite costly, and they don’t offer an online platform like Soona for businesses to manage their shoots.

Another notable competitor is Products On White Photography (POW). POW offers a complete solution for product photography, right from shoots to final delivery of edited images. Their process is quite similar, offering a user-friendly online platform for businesses to manage their orders. While they do not offer real-time viewing of the shoot, they do have an impressive turnaround time of 7 days. POW’s pricing structure is straightforward and, depending on the number, can be a more cost-effective solution for some businesses.

Square Studio is a recent entrant in this space but has already garnered attention due to its ultra-affordable pricing structure. Starting at just $9.95 per photo, they provide a cost-effective solution for small businesses or startups with tight budgets. While their services are quite basic compared, they can be a good starting point for businesses new to professional product photography.

Finally, let’s consider Clipping Path India. This platform provides high-quality editing services, including retouching and background removal, at competitive prices. However, unlike Soona, they do not offer a comprehensive solution, focusing mainly on the editing aspect.

It’s worth mentioning that while these alternatives may offer similar services, each platform comes with its own set of pros and cons. Therefore, when choosing the right product photography platform for your business, consider factors such as your specific photography needs, budget, and the level of control you desire over the process.

Remember, the goal is to find a platform that can consistently deliver high-quality, engaging product images that enhance your brand image and drive sales. Whether this tool or any of its alternatives can fulfill this role depends largely on your unique business requirements.

Soona free version

Check the trial

Currently, Soona does not offer a free trial for its product photography services. However, don’t let this deter you from considering their platform. In this digital age where quality product images can significantly impact consumer decisions, investing in a reliable product photography platform is crucial.

Check the solution here: soona Main Page.

soona free trial test

Soona, with its comprehensive services, high-quality images, quick turnaround time, and commendable sustainability practices, offers an attractive package.

While the absence of a free trial might seem like a disadvantage, the transparency in their pricing and the ability to opt for a pay-as-you-go plan can serve as a reassuring alternative. You can start with a single shoot to get a feel for their process, quality of work, and customer service, without having to commit to a subscription plan.

This flexibility is beneficial, especially for smaller businesses or startups that may be cautious about their initial investments. So, while the lack of a free trial might initially seem like a drawback, the versatility and transparency that Soona offers can turn this into an opportunity for businesses to dip their toes into the world of professional product photography without any significant risks.

Final thoughts – opinion


8Expert Score
Very good.

The price is quite high, but the platform delivers what is promises.


In the fast-paced digital landscape where visual content reigns supreme, product photography has become a cornerstone of effective marketing. It’s a vital tool that can significantly elevate a brand’s image, engage potential customers, and drive sales. 

Soona, with its innovative product photography platform, has come forward as a promising player in this space. The platform’s mission to democratize product photography and make it accessible to businesses of all sizes is commendable. 

Its user-friendly and intuitive interface, quick turnaround times, transparency in pricing, and commitment to sustainability set it apart from traditional services. Soona provides an all-encompassing solution, taking businesses through the entire process from scheduling shoots and providing real-time viewing, to delivering professionally edited, high-resolution images.

However, like any service, it’s not without its limitations. The variability in quality depending on the photographer and potentially high cost for small businesses are factors that need to be taken into account. While Soona’s customer service has been praised, the absence of a free trial might deter some potential users. 

It’s important to remember that no single platform can be the perfect fit for every business. Each business comes with its unique needs, budget constraints, and expectations from a product photography platform. Therefore, it’s essential to weigh the potential return on investment against the cost of the service. 

Considering the alternatives in the market, such as Pixc, Snap36, Products On White Photography, Square Photo Studio, and Clipping Path India, it’s clear that Soona is part of a competitive landscape. Each competitor brings its own strengths and weaknesses to the table. The choice between it and its competitors ultimately depends on what best aligns with a business’s specific requirements and budget.

In conclusion, this is a compelling platform that is shifting the paradigm of product photography. It offers a fresh, accessible approach to an often costly and complex process, potentially revolutionizing how businesses approach their visual content strategy. 

However, it’s essential to thoroughly understand your business’s needs and evaluate the potential return on investment before deciding if it is the right fit for your business. As with any strategic business decision, careful consideration and analysis are key. 

Regardless of the platform you choose, investing in high-quality product photography is essential in today’s digital age. Whether it’s Soona or another platform, the goal should always be to create engaging, visually appealing product images that enhance your brand image, captivate your audience, and ultimately, drive sales.

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